Thursday, 09 March 2023 17:18

Banco Promerica recognizes Mujeres Protagonistas 2023

Written by Evelyn Alas

In the framework of International Women's Day, Banco Promerica held the event "Mujeres Protagonistas 2023" where clients of the SME segment were recognized as "Mujer Protagonista PYME 2023" and collaborators of the financial institution as "Promericanas Protagonistas".

As part of the activity, the presentation "Reprogram Yourself for Success" will be given by the most important life coach in the Spanish-speaking world, international speaker Margarita Pasos, who will share with the attendees a powerful message that seeks to inspire all attendees to achieve the success they are aiming for.


During the event, the "Mujer Protagonista PYME 2023" recognition was awarded to three women who lead their companies and who overcome all the obstacles they face on a daily basis. The SME clients recognized are: Maura de Jesús López Escobar (Mauritas); Gladys Hernández de Flores (Flores de Guatemala) and Claudia Lara de Pineda (Tornolara).

"At Banco Promerica we are committed to the advancement of women, which is why we support SMEs in El Salvador, where more than 30% are led by women. Our commitment is to accompany them in their growth by providing tools that facilitate their business management. We know that running a business is one of the many roles that SME businesswomen play, and for this reason we are proud to recognize this group of Mujeres Protagonistas who have managed to grow and position their brands in the Salvadoran market", said Mariella Orellana,  manager of Banca PYME.

Similarly, the financial institution made the recognition "Promericanas Protagonistas" for the 3rd consecutive year, awarding 5 female employees of the institution, who stand out for living the values of the bank, their leadership, their connection, closeness and positive influence within the institution.

"For Banco Promerica it is essential to accompany the professional and personal advancement of each of our employees, for that reason, we support initiatives aimed at accompanying their leadership and development, something that has allowed us to be consecutively recognized as one of the Best Places to Work for Women in the region" by Great Place to Work", said Maria del Carmen Argueta director of Human Resources and Talent.


Margarita Pasos

The presentation "Reprogram Yourself for Success" was given by Margarita Pasos, life coach, trainer, speaker and mentor. She is one of the most important Spanish-speaking personal and professional development coaches, recognized in more than 45 countries, thanks to her experience developed for more than 26 years.

Through all social media platforms, she empowers from housewives, entrepreneurs, students to senior executives and managers, reaching 3 million followers.

In 2022, Margarita received recognition as the most important Life Coach in Latin America from the Asociación Nacional de Locutores de México.

She is a specialist in Advertising and Marketing, Television Production, writer, motivational speaker, lecturer, mentor, wife, mother of two children and a proudly colombian woman, who describes herself as a “citizen of the world”, having lived more than 17 years in Nicaragua and currently living in the United States.

Her charisma, energy and joviality that Margarita shares with her followers and on stage, confirm her as one of the most important leaders in Personal Development for the spanish speaking world.


Translated by: A.M