Monday, 18 July 2022 17:22

Quick Commerce: the revolution that is here to stay

Written by Evelyn Alas

In 2020 the world changed. Many industries advanced decades of developments in just one year. E-commerce was one of them, which despite its consolidation in the Internet era, during the pandemic became the ally and "savior" of much of our daily consumer logistics.

At PedidosYa we experienced this transformation very closely: in just a few days, we saw how on-line consumption increased rapidly. Many users began to increasingly use our multi-vertical platform and the solutions we offer to simplify their daily lives immediately.

In this context, we learned that time is one of the most valuable things for all users, regardless of the characteristics of their order or where it was located. This is what we call Quick Commerce, the new generation of commerce, which, true to its name, is the way we understood that deliveries should evolve so that consumers can have what they need when they need it.

"The development and consolidation of this trend in Latin America was not easy. Since 2019, we have been working on processes and tests to understand consumer dynamics, needs and how to reach users' doorsteps in less than 15 minutes, and in many cases, even faster. We analyze historical data and consumer behaviors to understand how consumers' tastes and interests have evolved and refined", said Felix Olivares, manager director Pedidos Ya El Salvador.

PedidosYa Market is a very clear example of Quick Commerce. These stores are strategically geolocated to provide a quick response to the growing demand for speed, designed especially to sell digitally through our platform without face-to-face sales channels. The technology and innovation of our 100% digital marketplaces is what allows us to reach more customers faster and deliver the products they need within 10 minutes of placing an order. In this way, the user experience through our platform becomes much more agile and efficient.

In addition to PedidosYa Market, as a company we offer other solutions that connect consumers immediately with the best of their neighborhood: restaurants, coffee shops, kiosks, pharmacies, stores, beverages, pet products, the ability to manage shipments to others, among others.

At PedidosYa we are proud to be the pioneers of Quick Commerce in Latin America. Our passion for technology and our desire to provide unique and innovative experiences is what motivates and empowers us to continue generating a positive impact on our ecosystem, made up of associated businesses, delivery companies and users.