The activity, to be held at Walmart Santa Elena on friday december 9 and saturday december 10, 10:00 am to 5:00 pm, promotes the sale of products of salvadoran SMEs in order to strengthen the value chain that they generate to the community.

"This little market will allow small and medium-sized companies that participate in Walmart's Una Mano para Crecer program to promote their products and that customers who visit us over the weekend will have alternatives for local, original and functional gifts, buying what they produce with so much care and in many cases even with their own hands", said Sandra Ganuza, Corporate Affairs Coordinator for Walmart Mexico and Central America in El Salvador.

On this occasion, the following companies will participate:

1.CLAIRE S.A. DE C.V. (Typical sauces and sweets PEKA MAYA) 2. PRODUCTOS LA CANASTA S.A. DE C.V. (Spices, condiments and powdered drinks)

2. SABORES INSTANTANEOS SALVADOREÑOS S.A. DE C.V. (Spices, condiments and powdered beverages SAINSA)

3. HERMEL S.A. DE C.V. (Soy milk, gelatin, consommés and Hermel bakery products)

4. GIANNINI DE GABRIEL SAMIA MICH (Joseph Arabic bread)

5. ARQUITECTURA TRANZO S.A. DE C.V. (Salvadoran T-Shirts "Raíces")

6. ERNESTINA CASTRO S.A. DE C.V. (TINITA GLUTEN FREE Products)

8. GLORIA DE CARMEN AGUILAR MARIA/ MARIA GLORIA DEL CARMEN AGUILAR (Traditional chocolate in tablet form “El Buen chocolate")

9. MONGE DE MO/SANDRA GUILLERMINA MONGE DE MOLINA (Typical sweets and snacks Summer)

10. CAFES ESPECIALES DE EL SALVADOR, S.A. DE C.V. (Roasted ground coffee El orgullo Guanaco)

The Una Mano Para Crecer program seeks to establish a responsible, transparent and mutually beneficial business relationship; with access to a secure and growing market, technical training, prompt payment, access to the Ombudsman's Office, support and liaison with all areas of the company.

"The challenge Walmart has set itself in the region is to continue growing in a sustainable way and increase its competitiveness together with its SME suppliers, to offer quality products and maximize the social impact of its productive activities", said Ana Frank Villatoro, SME Manager of Walmart Central America and manager of the activity.

With the initiative "Mercadito Navideño Pymes de Walmart", the retail company reaffirms its commitment to local production, strengthening development opportunities and contributing to improving the quality of life of salvadorans.

Translated by: A.M