Campero's new positioning reaffirms its values to create a unique and captivating experience, where cultural traditions and future trends coexist in a warm and vibrant world. It is a celebration of the brand's history of striving for authenticity, being ambassadors of evolution, acting with passion and embracing everyone as family.

Pollo Campero remains at the forefront with the launch of El Mundo Campero in Roblox, an immersive experience that seeks to connect with the brand's consumers through an innovative point of contact. Now, within the metaverse there will be a Pollo Campero restaurant where users will be able to discover "Taste against the clock", a game in which they will have to cook the most dishes in the stipulated time to accumulate points.

In addition, Mundo Campero also features the virtual Chicken Shop where users will be able to purchase skins with the points accumulated to equip their avatars with branded items. But that's not all! By interacting in this universe, they will have the opportunity to find codes with discount coupons redeemable for purchases at Pollo Campero.

Long live those who live in full flavor!

For those who enjoy the real world with their hands full, Pollo Campero brings innovations that can be enjoyed early in the morning with full flavor. Now you can enjoy delicious chilaquiles accompanied by two fried eggs with nachos bathed in red and green sauce, shredded chicken, fresh cheese, cream, and cilantro. And, for lovers of this dish, starting at 11 AM an adaptation of the dish without eggs will be available for lunch and dinner so you can enjoy it at any time of the day.

To share and live the joy with friends and family, Campero incorporates the Combo Mix that includes 8 pieces of chicken, 12 medallions, 2 potatoes, 2 cabbage salads and family drink. Also available now is the Pizza Campero Full Todo, which is a large pizza with cheese, chili bell pepper, red onion, black olives, pepperoni and meat, perfect for sharing at any time.

And finally, for those who enjoy the taste without fear of getting stained, now with the Campero Mix you can enjoy both the Classic Burger and the American Burger with a side, 5 medallions and a drink.

"For us, great flavors and genuine hospitality are timeless; no matter what service channel or restaurant you visit, we are always committed to sharing flavors that make you feel good. Every day, we work with passion, dedication and joy that is lived to the fullest", said Juan Carlos Cifuentes, Pollo Campero Marketing manager.

The products are available for a limited time until june 24, 2024 and can be enjoyed in all restaurants in the country, take-out, self-service, Campero a Domicilio at 2273-6000, App, Web Campero, or through WhatsApp at 2273-6000 as well as on ordering platforms Uber Eats and Pedidos Ya.

With the opening of its 100th restaurant in the U.S. and its first restaurant in the Metaverse, there is no doubt that this year Pollo Campero ¡Vive a Todo Sabor!

Translated by: A.M