A. M. Silvia Cuellar, President of the Corporación de Exportadores de El Salvador (COEXPORT), held a key meeting with Andrés López Valderrama, President of CORFERIAS Bogotá, and Karol Fajardo, Business Director. At this meeting, strategies were discussed to strengthen cooperation in the organization of trade fairs and promote the participation of salvadoran companies in international events organized by CORFERIAS.
This meeting took place within the framework of the Trade Mission to Colombia, organized by the Ministry of Economy and the Ministry of Foreign Affairs of El Salvador, in collaboration with the Chamber of Commerce of Bogota. During four days of intensive activities, the salvadoran delegation explored business opportunities in the Colombian market and received key information to strengthen its exports.
As part of the mission’s agenda, the President of COEXPORT participated in the panel “Strategies to Boost Business between El Salvador and Colombia” within the El Salvador Business Forum. At this event, more than 400 colombian entrepreneurs learned about the competitive advantages of the salvadoran business ecosystem, as well as investment opportunities in strategic sectors.
The salvadoran delegation also held meetings with potential business partners and representatives of the colombian business sector, seeking to strengthen bilateral trade relations and facilitate access to new markets for salvadoran products and services.
With initiatives like this, COEXPORT reaffirms its commitment to the internationalization of salvadoran companies, promoting foreign trade and generating growth opportunities. Participation in international events is key to boosting economic development and strengthening El Salvador’s presence in foreign markets.
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