dinero_admin Empresas ADOC, a regional leader in fashion and footwear with more than 71 years of experience, is excited to announce the arrival of Merrell, the iconic global outdoor footwear brand, to its stores in Guatemala, El Salvador and Costa Rica.
This addition strengthens ADOC’s commitment to offer internationally recognized brands aligned with an active, functional lifestyle in tune with nature.
Founded in 1981. Merrell has positioned itself as a world leader in technological innovation, durability, and ergonomic design. From demanding trail routes to the rhythm of the city, its products are designed for those who seek performance, adventure, and freedom in every step.
Starting may 29, Merrell will be available in selected ADOC stores in the three countries, as well as on its official digital platforms.
This launch is part of ADOC’s expansion strategy of “guest brands,” a space of discovery and constant inspiration. An initiative that seeks to transform the shopping experience in a new way, with a presence in more than six countries in the region and a vision oriented to the future, trends and to generate high-tech company alliances, capable of anticipating value for Central America.
