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La Constancia, as part of its efforts to raise awareness about responsible beer consumption, has launched a series of initiatives during the month of october. These actions seek to educate the salvadoran population about the importance of consuming beer in a moderate and responsible manner, highlighting its commitment to social responsibility.
As part of the World Responsible Beer Consumption Day, La Constancia presented four key recommendations to encourage proper alcohol consumption. These are:
The campaign aims to motivate people to reflect on their drinking habits, promoting a more conscious and safe approach. As part of its commitment to El Salvador and its social responsibility, La Constancia seeks to raise awareness among citizens about the risks associated with irresponsible alcohol consumption.
1. Consume food before or during the intake of alcoholic beverages.
2. Alternate alcoholic beverages with non-alcoholic beverages.
3. Opting for beverages with low alcohol content.
4. Do not drive if you have consumed alcohol.
This day, the campaign included visits by authorities and volunteers of La Constancia to various points of sale of its products. During these visits, they had the opportunity to interact with customers and promote the responsible drinking message directly in local businesses, including stores that sell Grupo La Constancia’s beers.
The visits also included the placement of visual material of the campaign, such as posters, and the delivery of incentives to participating businesses, in order to continue promoting a culture of reflection and conscious consumption of alcohol in salvadoran society.
The campaign aims to motivate people to reflect on their drinking habits, promoting a more conscious and safe approach. As part of its commitment to El Salvador and its social responsibility, La Constancia seeks to raise awareness among citizens about the risks associated with irresponsible alcohol consumption.
This day, the campaign included visits by authorities and volunteers of La Constancia to various points of sale of its products. During these visits, they had the opportunity to interact with customers and promote the responsible drinking message directly in local businesses, including stores that sell Grupo La Constancia’s beers.
The visits also included the placement of visual material of the campaign, such as posters, and the delivery of incentives to participating businesses, in order to continue promoting a culture of reflection and conscious consumption of alcohol in salvadoran society.
With these actions, La Constancia reinforces its commitment to the welfare of the community, promoting a responsible attitude towards alcohol consumption.
