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Nestlé reaffirms its commitment to sustainability and social development in El Salvador, highlighting its efforts in youth training and entrepreneurship and its leadership in post-consumer plastic waste management during the thirteenth edition of the 2025 Sustainability and CSR Week organized by FUNDEMAS.
In line with its Creating Shared Value business model, Nestlé seeks to generate economic, social, and environmental value in the communities where it operates.
José Antonio Moy, Country Manager, stated: “At Nestlé, we operate under the Creating Shared Value model. Our commitment is to generate economic, social, and environmental value in the communities where we are present. In line with this, Nestlé El Salvador will continue making efforts to contribute to nutrition and well-being, job opportunities, entrepreneurship, and inclusion for young people, while reducing our environmental impact on Salvadoran society,” expressed José Antonio Moy, Country Manager of Nestlé El Salvador.
Ongoing Support for the Youth Sector
For ten consecutive years, Nestlé has promoted in El Salvador the “Iniciativa por los Jóvenes” (Youth Initiative), a program aimed at providing greater economic opportunities through training for employability and entrepreneurship.
During the first day of the 2025 Sustainability and CSR Week, Nestlé participated in the segment “Synergies of Talent and Innovation,” where, before a mostly young audience, the company presented the lecture “Nestlé El Salvador Talent Seedbed: A Real Example of Effective Youth Employability.”
In this space, Nestlé shared the success of creating and developing its Youth Initiative program, which has benefited more than 24,000 young Salvadorans since 2015, offering guidance and training for job placement or starting their own businesses.
The presentation was led by Mónica Vásquez, a 29-year-old who joined the company in 2020 through Nestlé’s internship program and now forms part of the Human Resources team — representing a real success story of the Youth Initiative in El Salvador.
During her presentation, she explained in detail the programs being developed but emphasized that in 2024, thanks to the collaboration with FUNDEMAS, they launched in El Salvador the Young Barista Talents program. The goal: through theoretical and practical semi-presential training, participants could learn and prepare for the labor market.
“It was a great opportunity, and we managed to impact fifty-four young people, of whom seventeen are now employed as baristas. Thanks to our partners, we have achieved a much greater impact that would not have been possible without them. As a final message, it’s important that as a company — and as partners — we continue to invest in young people to achieve a broader economy and a more sustainable world,” Vásquez concluded.
First and Only Company to Be Plastic Neutral
In terms of environmental sustainability, Nestlé also highlighted major achievements in recent years, such as being, for the second consecutive year, the first and only company to achieve plastic neutrality — meaning it recovers and revalues the equivalent of 100% of the plastic packaging of products marketed in the national market.
In just two years, Nestlé El Salvador has diverted more than 1,300 tons of post-consumer plastic waste from landfills for revaluation. During the past year, the company recovered 732 tons of post-consumer plastic, compared to 729 tons of plastic packaging placed on the market — thus neutralizing more than 100% of its plastic footprint in the country.
The recovery and revaluation of post-consumer plastic packaging is one of the voluntary actions Nestlé promotes as part of its commitment to transforming waste management systems.
Nestlé El Salvador’s commitment is to continue creating long-term value for the company, society, and the planet.
Sustainability Week Experience
At the close of Sustainability and CSR Week, Nestlé, along with other strategic partners and FUNDEMAS, reaffirmed their commitment to supporting the transition toward more sustainable, resilient, and future-oriented business models.
