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SISTEMA FEDECRÉDITO was awarded the prestigious International SDG WSBI-ESBG 2025 Award (Sustainable Development Goals Awards 2025) on October 15 in Washington, DC, in two categories that position the Salvadoran institution as a benchmark in Client Education and Digital Transformation and Technological Innovation, among the leading savings banks and retail banks in the world.
The World Savings and Retail Banking Institute (WSBI), headquartered in Brussels, Belgium, held for the first time the “WSBI-ESBG SDG Awards” as part of its 34th General Assembly, highlighting the outstanding efforts of its members in contributing to the Sustainable Development Goals.
The initiatives carried out through SISTEMA FEDECRÉDITO’s Financial Education Program, implemented since 2011, earned recognition in the Client Education category, with more than 190 facilitators certified by the German Sparkassenstiftung, training over 43,000 people, including members, clients, microentrepreneurs, women, students, and the general public.
In the Digital Transformation and Technological Innovation category, SISTEMA FEDECRÉDITO was recognized for its significant achievements during 2024, including:
● Fede, a 24/7 virtual assistant: Available on WhatsApp and the website, it managed 93,758 interactions, completed over 6,300 transactions, and serves 5,200 monthly users without human intervention.
● FEDE ID, facial biometric authentication: Since its launch in July 2024, it has registered 12,718 users and completed 129,301 secure authentications, strengthening cybersecurity.
● 12 automation bots (RPA): Implemented in four departments and 48 member entities, achieving a savings of 3,042 hours and a 73% reduction in processing times.
● Data management model: A new infrastructure for analysis and decision-making based on strategic information.
The award represents an achievement that drives the Salvadoran financial sector to continue innovating to reach and positively impact more people. It also demonstrates that SISTEMA FEDECRÉDITO has positioned itself as a benchmark for providing accessible, secure, and efficient financial services, reaffirming its commitment to financial inclusion.
“Receiving the WSBI recognition is a collective achievement that reflects the unwavering commitment of SISTEMA FEDECRÉDITO to the integral development of Salvadorans. Since 2011, we have believed that financial education is a tool for empowerment and social transformation, and that technology should facilitate access to safe financial services for everyone. We will continue working with the same passion and strategic vision to strengthen financial inclusion in our country and consolidate our leadership,” said Lic. Macario Armando Rosales, President and CEO of FEDECRÉDITO.
The award ceremony took place at the Metropolitan Club in Washington, DC. Representing SISTEMA FEDECRÉDITO, Lic. Claudia Abrego de Méndez, Communications Manager, received the recognition.
“This award not only validates our efforts in financial education and digital transformation and technological innovation, but also motivates us to continue building a financial model that is closer, more inclusive, and more human for all Salvadorans. We are grateful for this recognition, which also commits us to continue transforming and innovating within the Salvadoran financial system.
This recognition also reaffirms that the leadership and vision of the senior management of the Credit Unions and Workers’ Banks have allowed SISTEMA FEDECRÉDITO to consolidate itself as a modern, inclusive, and innovative organization — but above all, one that is committed to its clients, who are at the center of its strategy.
The institution’s next steps will focus on continuing to strengthen its role in financial inclusion, evolving its digital channels through artificial intelligence and automation, and innovating in financial education methods with digital resources and strategic partnerships that allow it to reach more communities, students, women, and microentrepreneurs.
