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It is time to celebrate with Salvadorans and enjoy the passion of the biggest football celebration, and for this, DIANA is launching a major promotion in which consumers can win thousands of prizes and the opportunity to take home a brand-new car.
Every four years, football unites hearts and awakens an incomparable passion. Whether at home, at work, on the street, or with friends, DIANA has been the ideal companion for those unique moments. Today, the brand strengthens that connection with a promotion that will allow thousands of consumers to win instant prizes and participate for a grand final prize: a brand-new Toyota Raize.
“With this campaign, we seek to be even closer to our consumers, creating memorable experiences that turn everyday moments into something extraordinary. We want to strengthen our emotional connection with people and be the perfect ally in every match and every celebration,” said Alejandra Ríos, Category Business Owner for DIANA.
The “Meté gol y ganá con DIANA” campaign is packed with a major promotion in which Salvadorans can win prizes such as fuel vouchers at PUMA gas stations, discounts at Super7 convenience stores, plenty of DIANA products, and of course the grand prize, a brand-new Toyota RAIZE.
This major promotion includes strong partners, especially brands joining in and also delivering thousands of prizes to Salvadorans. DIANA deeply thanks Puma Energy, Super7 convenience stores, and Excel Automotriz with the Toyota brand for their trust.
Additionally, for DIANA this is a double celebration, as it is the first time that, alongside a massive promotion, it is launching flavor innovations inspired by countries that have been relevant in this football celebration: Pizza-flavored Bolitas, Chimichurri-flavored Tortillas, Asado-flavored Yuca, and Tacos al Pastor-flavored Tortillas. These innovations will be available for a limited time, inviting consumers to enjoy a journey of flavor while experiencing the excitement of football.
DIANA extends the invitation to join this great celebration, participate, win, and share the passion of football with friends and family.
Thank you to all consumers for making DIANA a proudly Central American brand and for being part of the day, the life, and the heart of Salvadorans.
For all promotion details, visit: www.promodiana.com
