dinero_admin Walmart El Salvador is pleased to announce the Mercadito Pyme, a regional program that supports small and medium-sized manufacturing suppliers through the Una Mano para Crecer program. The event will be held at Walmart Santa Elena on friday june 13 and saturday june 14, from 10:00 a.m. to 4:00 p.m.
During these dates, customers will be able to learn about and purchase unique products made by salvadoran SME suppliers, which are part of those selected throughout Central America for this edition. In each country, local SMEs will show the best of their products in categories such as groceries, bakery, perishables, and personal care.
The Mercadito Pyme is not only an opportunity for SMEs to exhibit their products, but also a family experience with recreational activities, including zumba classes, traditional dances, balloon twisting, coloring sheets and cooking classes. In addition, there will be product demonstrations and tastings.
The SMEs participating in this edition in El Salvador are: Samaritana, Doña Julia, Pekamaya,Cremería Delmy Joseph- Alba Raca (Pan Árabe Joseph), El Buen Chocolate, Baldizon and Hermel.
This event is part of Walmart’s efforts to bring its customers closer to local producers, reinforcing its commitment to be a platform for growth for entrepreneurs who are already formal suppliers of Walmart.
“Una Mano para Crecer is a program that supports business development and innovation. Participating SMEs receive support, training, and technical advice in finance, logistics, marketing, and sales. The company also promotes spaces for SMEs to have greater visibility and thus increase their sales”, said Sandra Cáceres Ganuza, Walmart’s Corporate Affairs Coordinator.
With this type of activity, Walmart reaffirms its commitment to job creation, economic growth and strengthening local production chains, offering its customers quality products made by the hands of salvadoran and Central American entrepreneurs.
