A. M. The Ministerio de Agricultura y Ganadería (MAG) has launched the “Lácteos de El Salvador” brand, an initiative that seeks to strengthen the country’s agroindustry and provide more opportunities for livestock farmers. This project aims to improve the production, distribution, and marketing of high-quality dairy products.
The product line includes a variety of options such as cheeses, whole milk, cream cheese, and milk-based beverages such as chocolate bars. With this offer, the company seeks to provide salvadoran families with fresh and nutritious food, made with domestic raw materials and meeting high quality standards.
“Lácteos de El Salvador” also has a positive impact on the economy of the livestock sector, as it promotes a more efficient production chain between producers, processing plants and consumers. This strengthens the local market and generates new growth opportunities for small and medium-sized producers.
The brand’s products will be available in supermarkets such as Súper Selectos, facilitating access to salvadoran households. This will allow consumers to enjoy authentic flavors and support the development of the national dairy sector.
With this initiative, the MAG reaffirms its commitment to the growth of salvadoran agriculture and the dynamization of the economy. “Lácteos de El Salvador” not only seeks to improve the supply of dairy products, but also to boost the country’s competitiveness in the agro-industrial sector.
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