A. M. 
For the tenth consecutive year, Banco Promerica El Salvador makes a donation of US$100 thousand dollars to the Fundación Actuar es Vivir (Fundactuar). The purpose of this contribution is to support the early detection of breast and cervical cancer in vulnerable women, ensuring access to essential medical checkups for their wellbeing.
Banco Promerica, as part of its Corporate Social Responsibility strategy, Banking with Solidarity, makes this valuable donation in the month of October, in commemoration of World Breast Cancer Day. With these funds, Fundactuar will be able to continue offering checkups to low-income women, allowing them access to quality medical care and the appropriate equipment. These check-ups are key to the early detection of cancer, which improves the chances of successful treatment.
“With this donation we reaffirm once again our commitment to support women in their fight against breast and cervical cancer, ensuring that this disease is not an obstacle in their lives and in achieving their dreams”, said Lazaro E. Figueroa, CEO of Banco Promerica El Salvador.
The Fundación Actuar es Vivir, through its Pink Checkup program, offers women the opportunity to undergo exams such as pap smears, mammograms and gynecological consultations. It also offers treatments for pre-malignant lesions of the cervix, such as cryotherapy and colposcopies. Since 2014, the Foundation has benefited more than 25,000 women, helping to save lives and raise awareness about the importance of early detection.
“Banco Promerica’s continued support has allowed us to reach more women in vulnerable situations, offering them not only the opportunity to have Pink Checks, but also hope and the possibility of an early diagnosis. This donation is key to continuing our mission to save lives and raise awareness about the importance of early detection of breast and cervical cancer”, Alejandra Menéndez, Executive Director of the Fundación Actuar es Vivir.
An ongoing commitment to FUNDACTUAR
In addition to this donation, the bank makes other efforts to support the Fundación Actuar es Vivir, such as being the official sponsor of the second edition of “Kilometers Rosa”, which took place last sunday, october 6, and in which more than 450 runners participated, raising $38,000.
The second edition of “Kilometers Rosa” had circuits of 1 km, 3 km, 6 km and 10 km, where entire families, amateurs with their pets and professional runners ran.
Another of the efforts to be carried out during the month of October is the sale of beach towels with a commemorative design of Fundactuar. These towels were made by the Hilasal brand to support the work of the foundation.
The towels will cost US$20 and will be available for purchase at the following Banco Promerica agencies: Agencia La Gran Vía, Madreselva, Multiplaza, La Skina, Piletas, Paseo and Metrocentro San Salvador. They can also be purchased at Fundactuar from 8am to 4 pm in Building 1 Centro Financiero SISA, Santa Tecla.
Banco Promerica invites its customers and the general public to join this noble cause, providing donations through its website in the section of Banking with Solidarity, and in the piggy banks located in its branches nationwide.
