As part of the commemoration of the Day of the Bricklayer, Holcim El Salvador developed a special edition of its renowned Builder’s Route, an initiative that travels through different areas of the country to pay tribute to those who, with their daily efforts, build the future of El Salvador with their hands.

This special edition took place in three strategic areas of the country: April 23 in the eastern zone, april 25 in the west and april 29 in the central zone, bringing activities, dynamics and prizes directly to the construction sites, in a gesture of closeness and recognition to salvadoran masons.

“This special edition of the Builder’s Route is a way to thank and celebrate the efforts of those who make each work possible, who with their hands build the future of our country, and in this special month, we wanted to pay them an even closer tribute”, said Jennifer Martinez, representative of Holcim El Salvador.
During the days, participants competed in dynamics organized by the Holcim team, where the winners were rewarded with EMTOP professional tool kits, promotional and consumption vouchers from Don Pollo Restaurants.


In addition to the Builder’s Route, Holcim is running a special promotion in 20 hardware stores nationwide. For the purchase of 10 bags of Holcim cement, the first 20 customers receive a coupon redeemable at Don Pollo. This promotion will run from may 12 to may 31. To find out which hardware stores are participating, please call WhatsApp 7787-2705.
The company has a broad portfolio of construction solutions, including Cemento Fuerte, ideal for all types of construction projects, and Cemento Maestro, which specializes in fine finishes. As part of its sustainability strategy, the company also promoted solutions that contribute to more environmentally responsible construction, without compromising quality or performance.


With these activities, Holcim reaffirms its commitment to building progress for people and the planet, recognizing the human work behind each project that together make it possible to build a better El Salvador.