Analyze your environment
Although you have already defined the product or service you will offer, it is essential that you examine the overall picture of the project. First, conduct a competitive analysis. You should identify your main competitors, compare their content, evaluate their competitive advantages and observe what people are talking about the brand on social networks.
Do not make such a big investment
If you will be starting from scratch and your intention is to sell items, it is important that you start with pilot tests. Make a medium investment to acquire the different products you will market to know if it is accepted or not by your audience.
Define the shipping logistics
From the moment your business starts you must prioritize logistics to provide quality service. Factors such as speed and punctuality are key to the satisfaction of your customers, otherwise the opinion will be negative and they may not buy again.
Join social networks
Social commerce is a strategy that should not be missing in your venture. Before creating profiles in all social networks, you must know in which ones your customers are, the objectives of your business and the behavior of users on the network.
For example, if you have a travel agency, Facebook will be a great alternative because it is characterized by the ease of sharing information, links, photos or videos.