dinero_admin The Cámara de Comercio e Industria de El Salvador (Camarasal), through its Technology Committee, held the fourth edition of the Innovation Summit, an important gathering that brought together nearly 200 entrepreneurs in the salvadoran capital. The event focused on digital transformation and business innovation, key topics for the country’s economic development.
The main objective of the summit was to showcase the latest technological trends that are redefining business in the digital age. It also sought to equip salvadoran entrepreneurs with tools and knowledge to improve their competitiveness and foster sustainable growth in a constantly changing market.
Camarasal President Leticia Escobar highlighted the importance of technology as a fundamental pillar for business sustainability. Escobar stated that this event brings practical tools and global trends to the local business sector, helping them stay at the forefront of today’s competitive market.
The event featured a series of keynote presentations addressing highly relevant topics, such as intelligent digital communication, the integration of the metaverse into customer service, the costs of a cyberattack, and business digitalization with artificial intelligence. These talks offered valuable insights to attendees.
The Innovation Summit 2025 also included interactive areas with sponsor booths, facilitating networking and interaction among participants. Attendees had the opportunity to learn about innovation success stories in the country, which served as inspiration for future business strategies.
