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Plaza Mundo, one of the largest shopping center chains in the country, with over 20 years of experience combining shopping, entertainment, and comprehensive services in a safe and family-friendly environment, received the seal today, making it the first Family Friendly shopping center in El Salvador and the ninth private company to be accredited nationwide.
Through El Salvador Family Friendly, an initiative promoted by First Lady Gabriela de Bukele, a transformative vision is reaffirmed, one that places families at the center, recognizing them as the true heart that drives and gives life to the country.
“When we talk about El Salvador being Family Friendly, we’re talking about building a country where families can feel welcome, safe, and valued in every experience they have. The fact that the country’s first shopping centers, Plaza Mundo Apopa and Plaza Mundo Soyapango, have received this recognition demonstrates that this vision continues to strengthen and diversify, adding more and more partners committed to offering accessible, inclusive spaces designed for the needs of families”, said Marianna Montes, Head of International Affairs and Cooperation at the Office of the First Lady.
Plaza Mundo is a place where families can grow, share, and create unforgettable memories together. This shopping center offers amenities, experiences, and spaces that meet the needs of every family, always promoting accessible, inclusive environments designed for everyone.
The shopping center features lactation rooms, safe, hygienic, and climate-controlled spaces created to ensure the well-being of mothers and their babies. Each room features private breastfeeding areas, reclining chairs, changing tables, handwashing stations, and sanitizing stations.
In addition, the brand is known for its modern play areas for children, teenagers, and their families, which are complemented by experiences focused on family bonding and a schedule of themed workshops during special seasons that encourage the active participation of all visitors.
Regarding safety and well-being, Plaza Mundo has implemented strict protocols that guarantee the peace of mind of every visitor. The shopping center maintains consistent cleaning and disinfection standards in all areas, complemented by clearly marked evacuation routes and a team of highly trained first aid personnel to handle any emergency. The establishment also offers full accessibility for people with disabilities.
“For Plaza Mundo, this certification represents much more than recognition. It is the confirmation of a vision we have built over more than 20 years: to create spaces where families can feel safe, welcome, and supported at every stage of their lives”, commented Ely Madrid, Real Estate marketing manager.
Receiving the Family Friendly Seal represents a competitive advantage for businesses, as it enhances their visibility and reach both nationally and internationally.
In turn, this recognition drives the continuous improvement of services through technical support and training programs, allowing establishments to adapt to the real needs of families.
The Family Friendly strategy, led by First Lady Gabriela de Bukele and implemented by the Crecer Juntos Institute in partnership with the Ministry of Tourism, marks a turning point in how tourism is conducted and how the country welcomes families.
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