This is an innovative initiative that offers close to 250 products in different categories, with particular characteristics that have a positive impact on mitigating climate change, supporting communities, moving towards a zero waste policy, and taking into account the correct use of natural resources.

“Aliados del Planeta” " is part of Walmart's agenda that transcends the preservation of the planet to lead as a regenerative company in Central America, seeking to restore, renew and replenish natural resources and in favor of the communities where it operates.

For Walmart Mexico and Central America's operation in El Salvador, the participation of its business partners and suppliers is vital to the success of this program.

The initiative is presented with the collaboration of the Alianza Empresarial para la Sostenibilidad and 9 of its member companies, plus 12 Walmart suppliers in the region, who joined this challenge to offer environmentally friendly products that are within reach of most people with the proposal of low prices every day.

"Allies of the Planet means living better and is part of all the positive actions we take to strengthen families, the communities in which we operate, as well as the planet", said Marco Murillo, Walmart Mexico and Central America Sustainability Manager for the region.

Murillo said: "We want to be the spearhead for transforming the retail industry and the entire value chain towards regenerativity, encouraging others to follow our example".

Walmart is committed to becoming a Regenerative Business, where nature and humanity are at the center of its decisions and business practices in all the markets in which it operates around the world.

With this approach, Aliados del Planeta makes sustainable products available to customers in the 6 Walmart stores and 17 La Despensa de Don Juan supermarkets that the company has in El Salvador.

In addition to the points of sale, these items will be available in the digital catalogs: https://www.walmart.com.sv and www.ladespensadedonjuan.com.sv

The activity was attended by Tomás Regalado, President of FUNDEMAS and representatives of the private sector.

Sustainable products Walmart aims to provide consumers in El Salvador with more environmentally friendly products and promote the transformation of supply chains.

Likewise, to offer together with its suppliers: groceries, consumables, general merchandise, textiles and perishables, which include attributes that qualify them as sustainable. To this end, the four defined pillars of climate change, zero waste, community and natural resources were taken into account and were previously verified within the working groups of the Business Alliance for Sustainability. Climate change: These products were manufactured with reduced consumption of electricity and fossil fuels, as well as using renewable sources and refrigeration systems that use gases with low global warming potential.

Zero waste: Significantly reduced packaging, intelligent reuse of materials, easy to recycle. Community: Products made by companies that actively support the community and are recognized by public social welfare organizations.

They do not contain ingredients that are toxic or harmful to humans. Natural Resources: Products manufactured with sustainable raw materials or free of environmentally harmful ingredients. With processes certified by an environmentally recognized organization.

With the Aliados del Planeta Program, Walmart Mexico and Central America in El Salvador, its suppliers and the Business Alliance for Sustainability, aim to make a difference for the benefit of consumers, both with good environmental practices in the supply chain, as well as with initiatives that add value to the life cycles of products.

All these companies together seek to ensure the quality of life of salvadoran families, the future of retail trade, and the sustainable progress of the country.

Translated by: A.M